ABOUT PURÉE FANTASTICO

A practice built on curiosity.

Design is more than what we make. It's how we understand, communicate, and connect.

Purée Fantastico is the independent creative practice of Jenny Ambrose, an award-winning creative director, strategist, and designer whose work brings together anthropology, critical thinking, and visual communication.

Founded in 2008, the studio began with a conviction that design can be beautiful, useful, effective, and meaningful. That belief continues to shape the work today.

Portrait of Purée Fantastico founder Jenny Ambrose against a pink background

Design is an empathetic practice.

People don't encounter brands in a vacuum. They bring their experiences, assumptions, needs, and cultural context to everything they see and hear. Understanding those relationships is as important as making something compelling.

For Jenny, anthropology and design are complementary ways of asking better questions. Strategy brings those questions into focus; language and visual expression give the answers form. The goal is intentional communication that people can recognize, understand, and use.

EXPLORE OUR METHODOLOGY

Independent thinking. Broad experience.

From global brands to independent businesses, the through line is a commitment to clarity, curiosity, and communication with intention.

Selected clients

  • Subway
  • Disney
  • 3M
  • HSN
  • Old Navy
  • Yard House
  • Walgreens
  • American Greetings
  • Charles Schwab

Recognition

  • Small Business Excellence Award, 2015–2020
  • Best Small Graphic Design Business in Los Angeles, 2014–2018
  • Certificate of Recognition, Women of Wisdom Summit
  • Featured in PRINT's Regional Design Annual
  • Semifinalist, Adobe Achievement Awards
  • Communication Arts Illustration Awards shortlist, 2018
  • Featured on Women Who Draw

Speaking & conversations

A selection of conversations about design, culture, creativity, brand voice, and the experience of building an independent practice.

View more conversations 21 appearances